Freshlay Golden Yolk has achieved a Taste Star rating at this years Awards.Produced on a small collection of family-run farms, free range hens are fed an enriched, wholesome diet containing natural paprika and marigold, which results in a dark, golden yolk.
These three farms are some of our most experienced farmers, who always go the extra mile for their hens and have worked closely with us in the development of this special feed.
Our consumer research revealed that people view the colour of a yolk as the signal of the egg’s quality. The judges’ comments included ‘a beautiful vibrant yolk and a clean white make for a very enticing visual appearance. The yolk had some anticipated nutty flavour, and a creamy texture and this was a perfectly tasty egg, with decent depth of flavour and some character. Delicious egg perfect for a lazy Sunday breakfast.’
Freshlay has been very popular with customers in Co-op stores where it is currently stocked. We are in talks with other retailers to make it available in more stores soon.