Our portfolio of egg brands are loved by consumers, an egg is no longer just an egg.

We believe it’s really important to innovate. That’s why, in 2009, we launched the happy egg co, which is now Britain’s leading egg brand.

We haven’t stopped there though; our family now includes Big & Fresh, Heritage Breeds, Purely Organic and Eggs for Soldiers. Together, we like to think they offer outstanding choice and value.